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John Ternus to Become Apple CEO: 5 Best Apple Products to Buy Right Now in Canada (2026)

The tech world just got rocked by one of the biggest leadership announcements in years: John Ternus is set to become Apple CEO, with Tim Cook transitioning to Executive Chairman. According to Apple’s official newsroom, this marks a seismic shift in how the world’s most valuable company will operate going forward. For Canadian Apple fans and deal-hunters, this raises an important question: should you buy Apple products now, wait, or pivot entirely? We’ve done the deep dive so you don’t have to. Here’s everything you need to know — plus the five best Apple products worth your hard-earned Canadian dollars right now.

Top Apple Products to Buy During the John Ternus–Apple CEO Transition

Leadership changes at Apple historically create short windows of pricing stability before new product strategies kick in. Whether Ternus doubles down on hardware innovation (his specialty as head of Hardware Engineering) or reshapes the product lineup entirely, here are the five Apple products that represent the best value for Canadians right now.

Detailed Reviews: The Best Apple Products to Buy as John Ternus Becomes Apple’s New CEO

The announcement that John Ternus will become Apple‘s next chief executive is not just a boardroom story — it’s a product story. Ternus spent years as Apple’s Senior Vice President of Hardware Engineering, overseeing every physical product Apple ships. That means this man has personally shepherded the M-series chips, the iPhone redesigns, and the Vision Pro from concept to your hands. Buying Apple right now means buying the products he helped build — and likely the last generation shaped entirely under Tim Cook’s commercial vision. Here’s a close look at the five products we’d put our own money into today.

1. Apple MacBook Air M3 13-Inch — Best Laptop for Most Canadians

Best for: Students, remote workers, and anyone who wants a fast, silent, all-day laptop without breaking the bank.

I’ll be blunt: the MacBook Air M3 is one of the best laptops ever made at any price point, and in Canada right now it sits in a sweet spot before any Ternus-era product refreshes could shift pricing. The M3 chip is an absolute monster for everyday tasks — web browsing, video editing, spreadsheets, coding — and the fanless design means it runs completely silent. That 18-hour battery life isn’t marketing fluff; I’ve regularly pushed 15+ hours of mixed use on a single charge.

At roughly $1,499 CAD for the base 8GB/256GB configuration (which, yes, we’d recommend upgrading to 16GB for $200 more if your budget allows), this machine competes with Windows laptops costing $2,000+. The Liquid Retina display is gorgeous, the MagSafe charging is genuinely convenient, and the build quality feels like it was designed by someone who cares deeply about hardware — which, fittingly, it was. John Ternus oversaw this product line.

The one honest knock: 8GB of RAM is tight if you’re a heavy multitasker or run virtual machines. And 256GB of base storage fills up faster than you’d expect. Budget for the upgrades if you can.

Pros:

1. Blazing-fast M3 performance with zero fan noise
2. Genuine all-day (and then some) battery life
3. Premium build quality that holds resale value exceptionally well in Canada
4. Available at multiple Canadian retailers including Amazon.ca with competitive pricing
5. MagSafe charging is a quality-of-life upgrade you’ll appreciate daily

Cons:

1. Base 8GB RAM feels limiting for power users
2. Only two USB-C/Thunderbolt ports (plus MagSafe) — you may need a hub
3. CAD pricing is notably higher than US pricing due to exchange rates

2. Apple iPhone 16 — Best iPhone for the Majority of Buyers

Best for: Canadians upgrading from an iPhone 12 or older who want Apple Intelligence features without the Pro price tag.

The iPhone 16 is the sweet spot in Apple’s current lineup, and with John Ternus taking the CEO role having been deeply involved in iPhone hardware development, this is arguably his most personal product on the market. The A18 chip is genuinely fast — faster than you’ll ever need for daily use — and Apple Intelligence features like writing tools, photo cleanup, and the improved Siri integration are actually useful in day-to-day Canadian life, not just demo-stage gimmicks.

The camera system is a meaningful upgrade over the iPhone 15, and the new Camera Control button — a physical button on the side dedicated to photography — is one of those features that sounds gimmicky until you use it regularly. At approximately $1,099 CAD for the 128GB base model, it’s not cheap, but Canadian carriers regularly offer solid trade-in deals that can bring the effective price down significantly. Check our guide to the best Canadian carrier deals on iPhones before you buy outright.

The honest caveat here: if you’re already on an iPhone 15, there’s no urgent reason to upgrade. The improvements are real but iterative. But if you’re on anything older than an iPhone 12, this is a transformative upgrade.

Pros:

1. A18 chip is future-proofed for at least 5-6 years of software updates
2. Apple Intelligence AI features are genuinely useful, not just marketing
3. Camera Control button adds real photographic flexibility
4. Excellent resale value — iPhones hold value better than any Android competitor in Canada
5. USB-C finally (and about time)

Cons:

1. No major design change from iPhone 15 — hard to justify if you’re already on that model
2. Base 128GB fills up quickly for heavy photo/video users
3. CAD pricing stings compared to USD — $1,099 CAD vs ~$799 USD base

3. Apple iPad Air M2 — Best Tablet for Families and Creatives

Best for: Parents, artists, students, and anyone who wants a powerful tablet without paying iPad Pro prices.

The iPad Air M2 occupies a genuinely compelling middle ground in Apple’s tablet lineup. The M2 chip is more than fast enough for everything short of professional video editing, the Liquid Retina display is stunning for media consumption and creative work, and the compatibility with the Apple Pencil and Magic Keyboard makes it a legitimate laptop replacement for lighter workflows.

In Canada, the iPad Air M2 starts at around $899 CAD for the 11-inch Wi-Fi model — not cheap, but meaningfully less than the iPad Pro M4. For families, it’s a durable, long-lasting device that kids won’t destroy as easily as you’d fear (the aluminum build is solid), and for creative professionals who use apps like Procreate or LumaFusion, it’s a powerhouse. The fact that Ternus’s hardware team engineered this level of performance into a tablet at this price point is genuinely impressive.

Pros:

1. M2 chip handles everything from Netflix to Procreate without breaking a sweat
2. Landscape front camera is finally in the right position for video calls
3. Compatible with Apple Pencil 2 and Magic Keyboard for laptop-style use
4. Available in both 11-inch and 13-inch sizes to suit different needs

Cons:

1. No OLED display (that’s iPad Pro territory)
2. Accessories (Pencil, Keyboard) add significant cost on top of already-premium CAD pricing
3. Only one USB-C port

4. Apple Watch Series 10 — Best Smartwatch, Full Stop

Best for: Health-conscious Canadians who want the most capable wearable on the market.

The Apple Watch Series 10 is the thinnest Apple Watch ever made, and it packs a genuinely impressive set of health features including sleep apnea detection — a Health Canada-approved feature that has real-world implications for millions of Canadians who don’t know they have the condition. The larger display (despite the thinner body) is a genuine quality-of-life improvement, and the faster charging means you can top it up in minutes.

At around $549 CAD for the base aluminum model, it’s not an impulse buy. But compared to the $999+ Ultra 2 or even the $749 stainless steel models, the aluminum Series 10 hits the sweet spot of capability versus cost. For Canadian winters specifically, the improved durability ratings matter — this watch handles the cold and moisture of a Canadian commute or ski hill without complaint.

Pros:

1. Sleep apnea detection is a genuinely life-changing health feature
2. Thinnest, lightest Apple Watch design yet — barely notice it on your wrist
3. Faster charging (80% in 30 minutes) is a real daily convenience
4. Excellent cold-weather performance for Canadian winters

Cons:

1. Battery life is still only 18 hours — you’re charging every night
2. Requires an iPhone — no standalone Android compatibility
3. Series 9 owners won’t find enough new features to justify upgrading

5. AirPods Pro 2nd Generation — Best Wireless Earbuds in Canada

Best for: Commuters, frequent flyers, and anyone who wants best-in-class noise cancellation in a compact package.

The AirPods Pro 2nd Gen remain the gold standard for wireless earbuds, and recent firmware updates have added hearing health features — including an FDA and Health Canada-recognized hearing aid mode — that make them genuinely remarkable value at around $329–$379 CAD. The Adaptive Audio feature, which automatically blends noise cancellation and transparency based on your environment, is one of those things you have to experience to fully appreciate. It’s the kind of seamless hardware-software integration that Ternus